Collaborators

Carson Gron
Aiden James
Dallas Jaggard
Austin Jaggard
Jared Clark

Scope of Work

Photo Art Direction
Signage
Editorial Design
Typography

In collaboration with some of the most talented creatives in Calgary, we set out to capture an ironic but tasteful take on consumerism in the 21st century.

Experimenting with different lighting techniques that don’t often get explored on commercial sets; we paired the bold lines with a series of typographical solutions to convey luxury and vulnerability.